With the progression of technology over the past half-century, traditional filmmaking has evolved into a more dynamic and complex form. New technologies and production methods have allowed us to create higher-quality films while simplifying processes that have otherwise been incredibly tedious, or even impossible. This transformation, known across all industries as convergence, demands the film industry to be able to adapt to advancements in technology and to keep up with the fast-paced nature of progression and the varying methodologies that come with it.
Arguably the most dramatic change in the film industry as a by-product of convergence has been the replacement of traditional film reels with digital recording. The shift to digital has subsequently resulted in smaller but more advanced cameras with capabilities that have eliminated the need for development processes that would usually take months to complete. Our imagination is no longer limited to technology’s capacity to portray, as the development of CGI and other effects have allowed directors to push their creativity to whole new levels.
We offer filmmakers and producers a wide range of products that will enable them to not only produce high-quality content but also to find the best way for them to manage their assets and to reach their desired audience with ease. We keep track of the newest advancements in cine technology and we make sure that our customers stay ahead of the industry.